The ICP Sprint: Finding your ideal customer before you build another feature
About this session
AI founders love building — the tech is exciting, so "who is this actually for" keeps getting pushed off. That delay catches up later, often as a stalled funding round. In this workshop, we'll walk through a simple, repeatable way to define your ideal customer — who they are, how they behave, and what's actually hurting them — then spend live time drafting your own first-pass ICP.
Speakers
Key takeaways
- A firmographic + behavioral + pain-signal ICP framework
- A completed (or near-complete) first-draft ICP canvas for their own company
- How to translate ICP clarity into founder-led sales and investor diligence conversations